Shock and anger across European football over FIFA’s World Cup sale plan
Usagevpn.com – Shock and anger across European football has erupted following FIFA’s bold proposal to sell a portion of the World Cup to private investors. The plan, unveiled by FIFA president Gianni Infantino, aims to establish a $20 billion (€17.5 billion) company that would include Joshua Kushner—brother of Jared Kushner and connected to the Trump family through his sister-in-law Ivanka Trump—as a key investor. This commercial subsidiary, known as FIFA Forward Enterprise (FFE), would manage major competitions including the World Cup and Club World Cup, potentially transforming the sport’s commercial landscape forever.
European football leaders unite in opposition
Shock and anger across European football federations has intensified as UEFA declared that football is not for sale. The European governing body warned that the proposal crosses a critical threshold for football’s institutions. “This crosses a line that football’s governing institutions should never cross. UEFA takes it extremely seriously. So should every National Football Association,” UEFA stated in a forceful response. The federation emphasized that football’s soul and governance are not commercial assets to be traded, particularly without transparency regarding financial beneficiaries.
Shock and anger across European football has also manifested through Gabriele Gravina, UEFA vice-president, who cautioned that football cannot be reduced to a private enterprise. Gravina expressed concern that the balance between competitive football and commercial interests—carefully built over decades—could be undermined by a business-oriented approach. UEFA is scheduled to convene an emergency meeting on Wednesday to coordinate its response to FIFA’s controversial plans.
“Faced with a project that could profoundly transform the balance of our sport, it is essential that European stakeholders speak with a single voice,” said French sports minister Marina Ferrari, acknowledging the upcoming emergency meeting among European football authorities.
La Liga president Javier Tebas delivered a sharp critique of Infantino, accusing the FIFA president of blending politics, discipline, money, and power without adequate transparency. Tebas’s social media post featured an iceberg metaphor, with the visible portion reading “What is already known” and the submerged section stating “This is only the tip of the iceberg.” He argued that FIFA’s promise of more than $10 billion plus up to $20 million per member association while simultaneously welcoming private investors signals an election campaign financed at football’s expense rather than genuine reform.
Shock and anger across European football has spread to England’s Football Association, which revealed it had not been consulted before the proposal became public. The FA expressed deep concern about both the process and the substance of FIFA’s plans, stating it would provide detailed commentary once the proposal is shared transparently. Similarly, the German Football Association (DFB) joined UEFA in condemning the plan, with vice-president Hans-Joachim Watzke declaring that “a line has been crossed.” Watzke, who also serves as a UEFA Executive Committee vice-president, noted that many in European football view FIFA’s plans as a direct assault on the sport’s integrity.
What European fans and officials want to see next
Shock and anger across European football has prompted calls for greater transparency and stakeholder involvement. Infantino has set a September deadline for the proposal’s approval, giving European federations time to organize their positions. UEFA’s firm stance suggests it will actively work to block or significantly modify the plan if European opposition remains strong.
For European football supporters, the key concerns center on governance, transparency, and maintaining football’s cultural identity. The proposed sale raises questions about who ultimately controls the sport’s most valuable asset and whether private investors will prioritize profit over sporting values. European federations are now united in demanding answers before any decisions are made.
Frequently Asked Questions
What is FIFA’s World Cup sale plan?
FIFA president Gianni Infantino has proposed creating a $20 billion company to run the World Cup with private investors. The plan involves selling a 20-30% stake in the World Cup to investors including Joshua Kushner, while maintaining FIFA’s oversight of competitions.
Why is European football reacting with shock and anger?
European football leaders believe the plan lacks transparency, could undermine football’s governance structure, and risks turning the sport into a commercial asset rather than preserving its cultural and sporting values.
When will decisions be made about the proposal?
Infantino has set a September deadline for the proposal. UEFA is holding an emergency meeting on Wednesday to coordinate European football’s response before the final decision.
Which European organizations are opposing the plan?
UEFA, the English FA, the German DFB, and La Liga are among the key European organizations expressing opposition to FIFA’s World Cup sale plan.

